This collection of images showcases some of QVC’s network branding. As the Design Manager at QVC, I was responsible for the development and execution of on-air elements including rundown menus, promos, banner graphics, I.D.’s and teasers. Throughout these projects, I managed a talented team of motion designers and artists who skillfully combined corporate assets with established graphical templates to create seasonal campaigns that would run during the live broadcast and during promo breaks. In partnership with the creative directors, I was responsible for establishing brand standards and insuring that all work stayed true to their respective categories.